Modevity News

Modevity Launches Imperium™ New Digital Media (DRM) Digital Rights Management Technology with Integrated Content Management an Industry First

WEST CHESTER, PA. Modevity, LLC, a leading digital media solutions company specializing in streaming media, virtual events and content management is launching Imperium™ an industry first Digital Rights Management (DRM) product targeting Corporate Proprietary Rich Media Content.

Due to competitive and regulatory pressures, organizations need to protect their intellectual property and confidential digital media from inappropriate viewers. No longer can companies develop and distribute digital media and proprietary content without taking measured safeguards to protect their digital assets from non-approved content viewers. It is imperative to an organization’s competitive market position to implement strong technology solutions such as digital rights management (DRM) to secure all digital media and proprietary content distributed to varied stakeholders.

Modevity’s Imperium™ product is an end-to-end digital media DRM and content management system that offers corporate clients and content providers a flexible platform for the secure distribution, content management, viewer tracking and reporting analytics of any digital media content.

“The Imperium product technology utilizes our proprietary encryption and licensing server technology to secure and manage a corporate client’s proprietary digital content” stated Tom J. Canova, Co-Founder/CMO Modevity. Mr. Canova adds, “Corporations need to integrate DRM technology into their IT security plan and Imperium will provide a powerful solution for securing, tracking, managing any rich media content.”

The Modevity Imperium DRM platform is a technology that helps protect proprietary organizational digital content, while enabling legitimate content viewers to view digital content quickly and easily. Tom Bowers - Managing Director, Security Constructs LLC said, “There are an increasing amount of global corporate threats to corporate intellectual property and trade secrets. Corporations must make investments in new technologies to ensure that they are positioned to protect all company content most importantly – digital media. Modevity’s Imperium DRM product can provide a high level of DRM security with integrated content management and reporting analytics.”

Imperium provides extensive system features including; an easy to-use content management consol to manage content, licenses and permissions, tracking of all content viewership, remote file update automation, extensive content reporting and analytics. Imperium encrypts and "locks" digital media files with the Modevity license management technology to maintain content protection, even if these files are widely distributed.

Ira M. Weinstein, Senior Analyst and Partner of Wainhouse Research states, “Organizations are becoming more dependent on virtual communications technologies such as video streaming, as a part of their communications and marketing mix,” explains Ira M. Weinstein, Senior Analyst and Partner at Wainhouse Research. “However, moving these content items online exposes intellectual assets that must be protected and secured. DRM solutions, like Modevity’s Imperium, allow content owners to manage and control the distribution of their on-demand rich media content.”

Global corporations are looking to implement IRM and DRM technologies to provide security for the company’s most precious assets – it’s proprietary intellectual property. The Modevity Imperium digital media DRM product provides a corporation with a powerful DRM application to increase their overall intellectual property content security and their ROI.

About Modevity, LLC.

Modevity, LLC, a leading digital media solutions company specializing in streaming media, virtual events and content management for distributed stakeholders through our RxConnex and eConnex system applications. As experts in implementing and integrating these solutions, Modevity enables returns on technical investments by helping clients use technology to increase productivity, drive revenues and improve their competitive positions. Modevity is headquartered in West Chester, PA.

Media Relations:
Tom J. Canova
Modevity, LLC
610-296-5900 ext. 119
tomc@modevity.com